Marketing Operations - Not Applicable




Who we are



Worldline helps businesses of all shapes and sizes to accelerate their growth journey - quickly, simply, and securely. We are the innovators at the heart of the payments technology industry, shaping how the world pays and gets paid. Our technology powers the growth of millions of businesses across 5 continents. And just as we help our customers accelerate their business, we are committed to helping our people accelerate their careers. Together, we shape the evolution.




Objective

• Ensure the quality of the data, automate workflows and enable processes and governance.


• Improve our inbound and outbound marketing strategy using digital marketing tools.

Activity




Management

• Develop and maintain the marketing automation platform and processes.


• Participate to develop automated marketing campaigns.


• Drive nurturing campaigns including grading and scoring.


• Expand and improve database.


• Report statistics, reports and create dashboards.


• Monitor data quality across marketing metrics and operations.


• Manage the reporting of day-to-day campaign activities, reporting from basic campaign tracking to attribution models.

Enhancement

• Analyse existing data and historical trends and convert this data into insights, best practices and answers to complex questions including optimising the routing of leads, lead scoring, campaign tracking.


• Forecast performance, review, and report on targets for the marketing teams.


• Identify trends and analyse and integrate new tools for the marketing operations.

The opportunity




Day-to-day responsibilities




Who are we looking for




Perks & Benefits




Shape the evolution



We are on an exciting journey towards the next frontiers of payments technology, and we look for big thinkers, people with passion, can-do attitude and a hunger to learn and grow. Here you'll work with ambitious colleagues from around the world, take on unique challenges as a team, and make a real impact on the society. With an empowering culture, strong technology and extensive training opportunities, we help you accelerate your career - wherever you decide to go. Join our global team of 18,000 innovators and shape a tomorrow that is yours to own.



Learn more about life at Worldline at jobs.worldline.com



We are proud to be an Equal Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any applicable legally protected characteristics.



Information at a Glance